PayMeBack ($0.99) by Rick Waalders, Sjoerd Perfors is a beautifully designed app that will help you keep track of borrowed money. It always happens – money is borrowed. Whether people borrowed it from you, or you borrowed it from others, it’s just bound to happen
When Amazon first launched the ad-supported version of its third-generation Kindle earlier this year, I felt the experiment was worthy but ultimately futile. The $25 savings just didn’t seem enough to justify a mass acceptance of the model. So far, I’m apparently incorrect. That said, because Amazon still doesn’t report individual unit sales, we can’t be sure exactly how well the cheaper Kindle is selling.
SmartSaver ($2.99) by SwiTec isn’t your conventional budgeting app. Instead of monitoring where all your money might be going, SmartSaver is designed to help you hold onto your money. The app allows users to create saving goals, which can be monitored over time. The app focuses on helping you save money instead of tracking money.
What’s the difference between a paid iOS app and a free one? Some use the trial approach by reducing features, others use advertisements, and some rely on users to make in-app purchases. While ads may seem like a small way to make some additional revenue, they may be a bigger component to success than a consumer realizes.





